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Clean Food Needs Clean Money

Clean Food Needs Clean Money

Food from the “industrialized” food system is less nutritionally dense than organic, sustainably-grown food. Low-nutrient foods grown with synthetic chemicals have spread across the world, often targeted to the poor segment of the population in developed and emerging nations alike. This food and agriculture problem is too big to fix solely with philanthropic donations or government policy—even assuming a fully favorable policy environment and the effective deployment of philanthropic dollars. Here’s the good news: after decades of effective storytelling, public education, and advocacy by activists, we have a generation of Millennials embracing a broad-based behavioral shift toward healthy, sustainable food options.